Moderated Web-Call Interviews — 45–60 Min Recorded Interviews via SuperJ

The newest SuperJ qualitative — 45–60 min moderated web calls with discussion guide, recording, transcript and goal-wise insights. Via SuperJ app in exchange for rewards.

What is Moderated Web-Call Interviews?

Our newest qualitative path on SuperJ: 45–60 minute moderated web calls with real verified Indians. A trained moderator works from a discussion guide, asks questions live, the call is fully recorded and transcribed, and Poseidon extracts goal-wise insights with key quotes — so you hear the consumer in their own words, not a survey grid.

Panel Access

Verified Indians on SuperJ — moderated web calls, in exchange for rewards, fully recorded

Research Methodology

  • 45–60 min moderated web call per respondent
  • Discussion guide (goal-mapped, moderator-ready)
  • Recording + verbatim transcript with timestamps
  • Goal-wise insight pack with key quotes (Poseidon Phase 3 over transcripts)
  • Alongside 5 other qual: FGD, IDI, Ethnography & IHUTs, Online Communities, Co-creation

Deliverables

  • Discussion guide
  • Moderated sessions (45–60 min, recorded)
  • Transcripts with timestamps
  • Goal-wise insights with key quotes
  • Poseidon-verified themes and sentiment

Industries Served

  • FMCG
  • Consumer Tech
  • Pharma & OTC
  • D2C
  • BFSI
  • EdTech
  • Retail

About Hercules

Hercules is an AI-powered market research platform by Jupiter Meta Labs, Hyderabad. Access 20M+ verified Indian consumers instantly. Create surveys with AI in minutes, deliver via the SuperJ app, and get results with Poseidon analytics — in hours, not weeks.

  • 20M+ verified consumers across India — Tier 1, 2, and 3 cities
  • AI survey creation — describe your research goal, Hercules builds the survey
  • SuperJ app delivery — highest response rates in India
  • Zero Knowledge Proof (ZK) respondent verification — 100% authentic human data
  • Blockchain-backed data integrity — tamper-proof research records
  • Poseidon analytics — best-in-class insights on verified consumer data
  • ₹1,119/month — 10-100x cheaper than Kantar, Nielsen, SurveyMonkey

About SuperJ — India's Largest Verified Survey Panel

SuperJ is the consumer app by Jupiter Meta Labs where verified Indians earn cash rewards for completing surveys and research tasks. SuperJ users are identity-verified through Zero Knowledge Proof technology — so every survey response is from a real, authenticated Indian consumer. This makes Hercules research 100% bot-free and fraud-free.

About Poseidon — The Analytics Engine for Verified Data

Poseidon is the analytics and intelligence engine that powers Hercules research. It analyses verified SuperJ consumer responses to deliver deep behavioural insights — segmentation, trend analysis, sentiment scoring, cross-tabulation, and AI-powered recommendations.

Pricing

Free: 10 surveys/month, access to 100 SuperJ users. Starter: ₹1,119/month — unlimited surveys, full 20M+ panel access, Poseidon analytics. Pro: ₹30,000/quarter — everything in Starter plus priority support, dedicated account manager, and custom campaigns.

Frequently Asked Questions

How is this different from IDIs?

IDIs are 1:1 in-depth on site; web-call interviews are moderated web calls via SuperJ with the same depth but faster recruitment, recording and transcript — and Poseidon does goal-wise extraction automatically.

What do we receive?

Discussion guide, recordings, verbatim transcripts and a goal-wise insight pack with key quotes — ready for stakeholder share.

How is this different from generic AI transcript tools?

Poseidon builds a Survey Knowledge Graph for quant; for qual transcripts it applies the same goal-wise pattern — Insight Gen → Narrative Synthesis → Goal Traceability — not a raw LLM summary.

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